Forestry For The Future and Ottawa Sports & Entertainment Group (OSEG) Team Up to Kick Off a Game-Changing Partnership for Sustainable Canadian Forestry

  |  
October 25, 2024

Forest Products Association of Canada (FPAC) and the Ottawa Sports & Entertainment Group (OSEG) are proud to launch a new partnership today at TD Place Stadium, aimed at putting sustainable Canadian forestry and its role in delivering essential products front and center in Ottawa’s sports community.

The year-long partnership between OSEG and FPAC’s Forestry For The Future program leverages in-stadium promotions and interactive game-day experiences to encourage Ottawa residents and national sports fans alike to think differently about responsible Canadian forestry, community engagement, and sustainable urban development.

“While often out of the spotlight, Canadian forest products are always in the game – whether it’s the textiles in your favourite game-day jersey, the bioplastics in your most trusted sports gear, or the strong mass timber beams that make TD Place Stadium stand tall,” said FPAC President and CEO Derek Nighbor.

“Canada’s forest sector is committed to sustainably managing forests in a way that meets the needs of the present while ensuring Canada’s forests and forest ecosystems remain healthy and productive for generations to come. We are excited to join forces with OSEG to bring sustainable forestry and the essential role of responsibly sourced forest products to the forefront of some of Ottawa’s biggest community sporting events this year,” added Nighbor.

“We are extremely pleased to announce this partnership with FPAC," said REDBLACKS President Adrian Sciarra. "Forestry for the Future plays a vital role in educating Canadians on sustainable forestry, and we are proud to team up as part of our ongoing commitment to sustainability."

The partnership will be on full display at tonight’s Ottawa REDBLACKS home game against the Hamilton Tiger-Cats, starting at 7:00 pm ET, with in-stadium activations that offer a firsthand look into how Canadian forest products are seamlessly integrated into sports, infrastructure, and beyond.

About Forest Products Association of Canada (FPAC)

FPAC provides a voice for Canada’s wood, pulp, and paper producers nationally and internationally in government, trade, and environmental affairs. As an industry with annual revenues exceeding $97B, Canada’s forest products sector is one of the country’s largest employers operating in over 600 communities, providing 200,000 direct jobs, and over 370,000 indirect jobs across the country. Our members are committed to collaborating with Indigenous leaders, government bodies, and other key stakeholders to develop a cross-Canada action plan aimed at advancing forest health, while supporting workers, communities, and our environment for the long term.

For more information or to request an interview, contact:

Brandon Maki

Communications Manager, OSEG

P: 613-232-6767 x 8345

E: bmaki@oseg.ca

For more information contact:
Rebecca Rogers
Director, Communications
rrogers@fpac.ca
(613) 563-4518
Follow FPAC on LinkedIn
Categories
No items found.
May 8, 2026
Forest Sector responds to Federal Government's Consultation on Strengthening One Canadian Economy
Reliable, efficient, and cost‑effective transportation networks are essential to Canadian economy
Read This
May 7, 2026
Researchers recognized for innovation in the Canadian forest value chain
Christopher Gagnon and Armel Zambou Kenfack receive 2026 Chisholm Awards for Innovation in Forestry
Read This
April 28, 2026
Control the Controllable: Canada must focus on boosting competitiveness
Forest Sector reacts to Federal Spring Economic Update
Read This
April 22, 2026
FPAC Launches New Economic Impact Dashboard Showcasing Real-Time Value of Canada’s Forest Products Sector
FPAC has launched a new Economic Impact Dashboard providing an up-to-date, data-driven snapshot of the forest products sector’s contributions to Canada’s economy.
Read This
September 21, 2020
Lisa Raitt Honoured As Community Champion By Canada's Forest Products Sector
Forest Products Association of Canada recognizes former minister Lisa Raitt's leadership in the forestry sector with Forestry Community Champion award
Read This
November 13, 2019
The Search for Canada's Greenest Workforce
Canada's forest industry is a top employer and global leader in sustainability, forest management, clean technology and innovation
Read This
February 20, 2019
Opinion | Workforce Diversity - Canada's Forest Sector Branches Out
Forest Products Association of Canada embraces diversity and encourages women and indigenous to join the forestry workforce
Read This
May 13, 2026
What is Forest Management Certification in Canada and Why Does it Matter?
Canada’s forests will continue to play a critical role in supporting communities, addressing climate challenges, and supplying renewable materials for our economy. Forest management certification helps ensure that this role is carried out with accountability, transparency, and a commitment to continuous improvement.
Read This
May 1, 2026
Five Things We Learned About Wildfire — and What Federal Leaders Must Do Next
Five Things We Learned About Wildfire — and What Federal Leaders Must Do Next
Read This
March 6, 2026
Municipal Procurement holds the power to help Buy Canadian
Leveraging locally made forest products supports local jobs, efficient builds, and community resilience
Read This
November 3, 2025
Why modular wood homes may be Canada’s best shot at affordable housing
Why modular wood homes may be Canada’s best shot at affordable housing
Read This
Related content currently unavailable for this article.