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Op Eds

REFLECTIONS FROM THE FRONT LINES OF INDUSTRY TRANSFORMATION

March 28 2012

For the last decade I have been on the front line of a historic shift in the fabric of the Canadian forest products industry. Its odyssey through tumultuous times is in itself a fascinating story but it also offers insights into the challenges and changes faced by the entire Canadian economy.

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THE NEW GLITZY FOREST PRODUCTS INDUSTRY: An Emerging Player in the Bio-Economy

March 28 2012

By Catherine Cobden

Recent media reports have suggested that one of Canada’s oldest economic sectors, the forest products industry, is in great need, as one prominent newspaper put it, of some razzmatazz.   After all, the market for paper products has been shrinking and the malaise in the American housing market continues to depress demand for lumber.  Might the mighty forest products sector of the past be on its way to fading into the sunset?

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A Fresh Future - Canadian Biomass

March 28 2012

Written by Catherine Cobden

Canada’s forest products industry faces an uphill battle.

The Canadian forest industry is a place to grow. It is a place to grow a career, investments and innovative ideas.

In a previous column, I talked about the changing face of the forest sector in Canada. After a difficult decade, there’s a new buzz and a fresh, new face to the forest products industry. It has become more competitive and productive, aggressively cultivating new products and markets, leveraging world-leading environmental credentials in the marketplace and vigorously pursuing ways to extract more value from every tree in the form of bioenergy, biochemicals and biomaterials. The industry is transforming, brimming with opportunity and on the move.

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CANADA’S FOREST PRODUCTS INDUSTRY:  A CHANGE IN ATTITUDE = A CHANGE IN FORTUNE

March 16 2012

Bone replacements, jet fuel, and auto-parts made from wood fibre.  These are not the kind of products you would normally associate with the forest products industry ― a sector historically known for cutting trees, sawing them into lumber and selling them to the nearest market.  These traditional activities will always be at the core of our sector.  But today’s competitive global economy requires new thinking about our forest resource.  Instead of building a business model based on a “commodity consciousness”, we need to instead embrace a “market consciousness” that responds to the shifting demands of the marketplace.

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The Canadian Forest Products Industry – green, innovative and open to the world

December 01 2011

As we close the curtain on the 2011 International Year of Forest, it’s a good time to take stock of one of Canada’s oldest and most important industries ―about where it is and where it wants to go.

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WANNA GO ON A DATE?

November 01 2011

You wouldn’t normally expect a magazine dealing with biomass to carry a column promoting a dating service.  No, we’re not actually talking about roses and champagne.  But all the same, the Canadian forest industry has launched its version of a match-making service to encourage the formation of relationships.  Specifically the Forest Products Association of Canada (FPAC) has been setting up a meeting place to link up various sectors interested in exploring business development opportunities using wood-based bio-products.

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RAIL SHIPPERS TO GOVERNMENT: PLEASE HONOUR YOUR PROMISE NOW

September 01 2011

Hard-working rail shippers cheered when the Conservative government announced back in March that it would “enhance the effectiveness, efficiency and reliability of the entire rail freight supply chain”.

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THE NEW GLITZY FOREST PRODUCTS INDUSTRY: An Emerging Player in the Bio-Economy

August 01 2011

Recent media reports have suggested that one of Canada’s oldest economic sectors, the forest products industry, is in great need, as one prominent newspaper put it, of some razzmatazz.   After all, the market for paper products has been shrinking and the malaise in the American housing market continues to depress demand for lumber.  Might the mighty forest products sector of the past be on its way to fading into the sunset?

Read This Op Ed
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